Four challenges for nursing agencies

As a nursing agency, you help your clients manage their critical staffing needs. It’s driven by relationships with your clients and your roster of nurses and carers but usually also time sensitive and high pressure.

If you and your local team are buried in filling shifts early each morning, you might not be able to address your clients’ wider needs. That can impact on your client relationships and potentially lead to attrition.

One benefit of working with an offshoring partner is to free up your local staff to focus on value-added advice and client relationships.

In working with our agency clients, we see some recurring challenges they are facing, including:

  1. The challenge of client expectations

In the nursing agency space – as everywhere in health – it’s about the client: their needs; their expectations; their demands.

As health has become substantially corporatised, client expectations have changed. Our agency clients are typically focused on highlighting the solutions their services provide to their clients.

  1. The challenge of recruitment

Every hospital wants the best staff they can get. So do you. Great nurses and carers enhance your agency’s reputation with clients. The middling and the poor actively damage it. Like our agency clients, a big part of what we do is recruitment. Finding great staff is an ongoing challenge. The best are in high demand and its important to demonstrate to them that your agency is the right place for them to bring their skills and experience. To work with other great nurses and carers.

  1. The challenge of technology

Technological change impacting nursing agencies is remarkable and ongoing. Many of our agency clients are continually reviewing their chosen products to ensure they remain appropriate for their businesses and meeting client expectations

Agency booking systems such as Venus assist agencies to innovate and better serve their clients. Those systems have also opened the pathway to changed service delivery methods, including offshoring.

  1. The challenge of competition

Technological changes have effectively ‘democratised’ and reduced barriers to entry into the agency market. A cluttered marketplace makes it harder for a potential client to understand why your agency is different and focused on their needs.

An offshoring provider can help you address some of these challenges. Offshoring can principally assist with efficiency – that is, the timely management of confirming availabilities and locking down shift numbers, the increased availability of resourcing, the ability to access labour in lower cost environments. Collectively, this can enable your local staff to focus their time on providing value-added solutions to your clients.

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